Walley selects Bits as strategic compliance partner to fuel merchant growth

Walley has chosen Bits as its strategic partner to strengthen and automate its compliance operations, including onboarding, KYC and ongoing risk workflows, as part of a multi-year collaboration. The partnership will help Walley accelerate merchant growth while ensuring stronger control, trust and regulatory readiness.

Compliance Embedded for Merchant Growth

Walley is a Nordic payment and credit provider helping merchants create shopping experiences that people actually enjoy and keep coming back for. Through this partnership, Walley is embedding Bits’ automation-first compliance platform into its operations, making compliance an enabler of growth rather than a constraint.

With Bits, Walley can:

• Accelerate merchant onboarding and activation. Streamlined workflows shorten time-to-market and allow merchants to start selling faster.

• Enhance operational efficiency. Automation replaces repetitive manual checks, reducing friction and enabling smoother approvals.

• Support scalable growth. As Walley expands across markets and products, Bits’ modular compliance foundation helps manage complexity without proportional cost increases.

• Strengthen trust and brand value. Embedded compliance safeguards merchants and consumers alike, reinforcing Walley’s reputation for security, reliability and seamless experience.

• Future-proof regulatory readiness. As financial regulations evolve, Walley’s teams can adapt quickly while maintaining audit-ready oversight and confidence.

Our vision has always been about giving merchants a partner that helps them convert, grow and build loyalty, not just process payments. With Bits we’re strengthening that promise at its foundation. Together, we’re enabling merchants to win.”

David Lundqvist, Chief Executive Officer, Walley

A Partnership for Scalable, Compliant Growth

For Walley, payments should never be a roadblock. This partnership ensures that growth and compliance evolve hand in hand, enabling faster innovation, better customer experiences and stronger regulatory alignment.

“Compliance shouldn’t slow you down; it should drive your business forward. Together with Walley, we’re embedding scalable compliance into the payments stack so merchants can grow without compromise and Walley can lead with trust and performance.”

Jonatan Klintberg, CEO & Co-Founder, Bits

About Walley

Walley is a strategic payment partner for mid-sized and large e-commerce and retail companies in the Nordics. By offering flexible and user-friendly payment options, Walley helps improve the customer experience and create growth opportunities for merchants.  

About Bits

Bits provides a modular, automation-first compliance platform for regulated financial and payment-service providers. From onboarding to ongoing due diligence, Bits enables businesses to scale faster, reduce risk and deliver seamless customer journeys while maintaining audit-ready control.