Cookies policy

Cookies policy

Last Updated: 20 December 2023


Introduction

Finbits AB, registration number 559375-3923, ("Bits Technology", "we", "us", "our") is using cookies and other tracking technologies ("Cookies") in order to improve your user experience. This Cookie Policy ("the Policy") describes Bits Technology's usage of Cookies by explaining what Cookies are, why we use them and how you can control the usage of Cookies when you use our service - Bits Technology - and/or our Webpage www.bits.bi (commonly referred to as "Webpage"). The Policy does not inform about the usage of Cookies that are essential in order to provide the Webpage and its services to you (so-called strictly necessary cookies). For more information about how we process your personal data in relation to Cookies, see our Privacy Policy


What are Cookies?

Cookies are small text files that are stored on your device when you visit a website. They help enhance your user experience by remembering your preferences, analyzing site performance, and providing personalized content.


Types of Cookies We Use

We use the following types of cookies on our website:

  • Essential Cookies: Necessary for the basic functionality of our website.

  • Analytical/Performance Cookies: Utilized through Google Analytics to analyze how users interact with our site, helping us improve its performance.

  • Functional Cookies: Enhance your experience by remembering your preferences.

  • Targeting/Advertising Cookies: Through Google Tag Manager, track your usage of our site and allow to enable or disable cookie usage by triggering events to Google Tag Manager.


Furthermore: there are two types of Cookies; Session cookies and Permanent cookies.
1) Session cookies are deleted when you close the browser (e.g. Internet explorer, Safari or Google Chrome). Permanent cookies remains on your device after you have closed the browser. The Cookie will be stored for as long as it is indicated in the Cookie or until you remove it. Bits Technology's usage of Cookies We use the following types of Cookies: Preference These Cookies remembers your choices on the Webpage (e.g. username, language etc.) and tells us how you have interacted with the Webpageso that we can personalise the service.

2) Performance These Cookies analyse how you use the Webpage and monitors the Webpage's performance. This helps us to identify and manage eventual problems. A performance cookie can e.g. keep track of the traffic on different pages and give us information on how long it takes for a page to load. Operation and optimisation These Cookies help us ensure that the Webpage is working as it should. It also gives us information which allow us to test new ideas and improve the Webpage. Security These Cookies help us increase the security by preventing, detecting and managing harmful activities on the Webpage. Marketing By collecting information on how you interact with the Webpage, these Cookies helps us to be more relevant in our communication with you and improve your experience. These Cookies are often placed by a third party with the intent to handle performance for ads, show ads and / or build user profiles in order to display ads elsewhere. Other tracking technologies These techniques will help us understand how you use the Webpage. This can e.g. be a small, transparent picture that is embedded in a Webpage or in an e-mail and it collects data such as your IP-address, information about your device, your location etc. 1 (2)


We use cookies for the following purposes:

  • To provide and maintain our website.

  • To analyze the use of our website using Google Analytics.

  • To personalize your experience.


Consent and Withdrawal of Consent

By using our website, you consent to the use of cookies as described in this Cookie Policy. User consent is obtained through cookie banners and pop-ups when you first visit our site. You have the right to withdraw your consent at any time. You can manage your cookie preferences through your browser settings.


Managing Cookies

You can control and delete cookies through your browser settings. However, please note that disabling certain cookies may affect the functionality of our website.


First party Cookies

First party cookies are set by the Webpage on your device and can therefore only be read by you or us. 1. Name: Bits Technology Type: Function Purpose: By using this website, you agree to our use of cookies. We use cookies to provide you with a great experience and to help our website run effectively.


Third-Party Cookies

We may use third-party services, such as Google Analytics and Google Tag Manager, that use cookies. Please be aware that these services have their own privacy policies, and we encourage you to review them.


Data Collected

We may collect and process personal data through cookies. For more information, please refer to our Data Processing document.


LinkedIn and Social Media Integration

Our website includes a link to LinkedIn for social media interaction. Clicking on the link may result in the use of cookies by LinkedIn. Please review LinkedIn's privacy policy for more information.


Google Analytics Overview

Google Analytics is a web analytics service provided by Google that tracks and reports website traffic. It helps us understand how users interact with our site, allowing us to improve user experience and content. For more information, please visit Google Analytics.


Duration of Cookie Storage

We use cookies with varying lifespans:

  • Some cookies expire when you close your browser (session cookies).

  • Others have a longer lifespan to enhance your experience on return visits, up to 56 weeks.


Compliance with GDPR

Our data processing practices comply with the General Data Protection Regulation (GDPR) applicable in the European Union.


Updates to this Cookie Policy

We may update this Cookie Policy from time to time. Any changes will be reflected on this page, and we will notify you if there are significant updates.


Contact Us

If you have any questions or concerns about our Cookie Policy, please contact us here.


Thank you for visiting Bits!